× Bunnings Trade Kitchens
Kitchen retail chain Priority Tier C national

A silica-free alternative ready for Bunnings Trade's next renewal cycle.

Australian-owned, EPD-documented, with the tradie-friendly fabricator network already in place.

Alpha Surfaces × Bunnings Trade Kitchens logo Bunnings Trade Kitchens
Scale
Bunnings Trade kitchen channel — Wesfarmers-owned
Go-to-market
Tradie-led kitchen supply through Bunnings Trade accounts.
Currently spec'd
Petra Global (exclusive NexGen Stone partnership)
Spec-setting power
High — central Wesfarmers procurement.
Why Alpha for Bunnings Trade Kitchens

The case for a partnership.

01
Trade-channel pricing model designed for Bunnings Trade account volume.
02
Silica-free Alpha Zero range eliminates Bunnings' reputational risk on tradie health.
03
Fabricator network across VIC/NSW/QLD ready to service tradie demand.
Curated for Bunnings Trade Kitchens

Recommended collections from our 40-stone range.

Hand-picked stones across 2 collections, tailored to Bunnings Trade Kitchens's aesthetic and customer base.

Collection 01 — Essentials 3 stones
Oyster
Polished
Brilliance
Polished
Jewel
Polished
Alpha Zero — Silica-free Range 3 stones
Carbon
Matte — Silica-free
Acropolis
Matte — Silica-free
Crystello
Matte — Silica-free
Sales brief

Engagement playbook.

Opening hook
Petra Global has the current exclusive — wait for renewal window or position as alternative for the broader Bunnings/Wesfarmers ecosystem.
Target market
Tradies, small builders, renovators.
Win condition
Added to the supplier panel and first specification.
Notes & watch-outs
Wait-out strategy. Build relationship via Kinsman side first.

Ready to start the conversation?

This page is for Bunnings Trade Kitchens's leadership team and their advisers. Belinda will personally respond — typically within one business day.

Your Alpha Surfaces contact
Belinda Kelaher
Partner Program Lead, Alpha Surfaces
Email Belinda Call +61 (0)400 000 000 Book a 30-minute call

Request a curated sample box

We'll send Bunnings Trade Kitchens-relevant stones cut to swatch size, with full technical and EPD documentation.

  • Curated collection (featured stones above) — 6 swatches
  • Full range box — 40 swatches across 6 collections
  • Alpha Zero silica-free range — 10 swatches
  • Custom selection (call Belinda first)