× Multiform Stone Industries
Mason — Residential+commercial Priority Tier A VIC

One supplier for every kitchen you fabricate.

Tiered Alpha range from Collection 01 value to Collection 05 premium, with showroom display program.

Alpha Surfaces × Multiform Stone Industries logo Multiform Stone Industries
Scale
Vic Barillaro MD with LinkedIn; Neolith partner
Go-to-market
See multiformstone.com.au for go-to-market detail.
Currently spec'd
Unknown — confirm at outreach
Spec-setting power
Owner-led across price tiers
Why Alpha for Multiform Stone Industries

The case for a partnership.

01
Single supplier across value-to-premium price tiers.
02
Silica-free Alpha Zero eliminates regulatory exposure.
03
Showroom display program for customer selection.
Curated for Multiform Stone Industries

Recommended collections from our 40-stone range.

Hand-picked stones across 4 collections, tailored to Multiform Stone Industries's aesthetic and customer base.

Collection 01 — Essentials 3 stones
Jewel
Polished
Fraser
Polished
Oyster
Polished
Collection 02 — Naturals 3 stones
Carrara
Polished
Pearl
Polished
Shell
Polished
Collection 04 — Veined 3 stones
Statuario Gold
Polished
White Cloud
Matte
Opal Mist
Matte
Alpha Zero — Silica-free Range 3 stones
Carbon
Matte — Silica-free
Crystello
Matte — Silica-free
Silver Travertine
Matte — Silica-free
Sales brief

Engagement playbook.

Opening hook
You service price tiers from volume to premium — Alpha's range gives you a single supplier across all of them.
Target market
See company website.
Win condition
Added to the supplier panel and first specification.
Notes & watch-outs
Brief generated from category pattern — refine before sending.

Ready to start the conversation?

This page is for Multiform Stone Industries's leadership team and their advisers. Belinda will personally respond — typically within one business day.

Your Alpha Surfaces contact
Belinda Kelaher
Partner Program Lead, Alpha Surfaces
Email Belinda Call +61 (0)400 000 000 Book a 30-minute call

Request a curated sample box

We'll send Multiform Stone Industries-relevant stones cut to swatch size, with full technical and EPD documentation.

  • Curated collection (featured stones above) — 6 swatches
  • Full range box — 40 swatches across 6 collections
  • Alpha Zero silica-free range — 10 swatches
  • Custom selection (call Belinda first)